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LINGERIE

SWIMWEAR

SHAPEWEAR

SLEEPWEAR

CONCEPT BRANDS: A TRUSTED INTIMATE APPAREL WHOLESALE DISTRIBUTOR

We’re leading wholesale bra distributors in Australia, with an extensive and exclusive product range that covers lingerie, loungewear and swimwear. From the most stylish and alluring designs to practical everyday favourites, we’re dedicated to bringing the best of the international stage to our many retailers’ doors.

We supply to a network of over 300 boutique customers across Australia & New Zealand, comprised of brick and mortar, omni-channel and online stores

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Welcome To Concept Brands

WHY CHOOSE US ?

Looking for an intimate apparel wholesale distributor to represent your brand? You’re in the right place.

BRANDS

Lucrative department store alliances – we have the local connections you need!
Highly-experienced sales team – tailored sales strategies to maximise financial return
Strong local reputation – trusted by 300+ AU & NZ retailers and counting

RETAILERS

State-of-the-art Melbourne warehouse – same day despatch, 99.9% order accuracy
No MOQ – order only what you need, without huge inventory costs
Live inventory – plus arrival forecasts for easy planning!

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Why Choose Us

OUR NETWORK

When you join the Concept Brands alliance, you’re joining – or introducing your brand to – a 300+ strong network of boutiques, department stores, and influential online retailers that cover every territory of Australia and New Zealand.

DEPARTMENTAL STORES

We work closely with key lingerie, swimwear and fashion buyers at leading department store chains, and have secured online and in-store positioning for numerous brands.

ONLINE RETAILERS

We distribute our product lines to some of Australia and New Zealand’s biggest online-only fashion retailers, where your brand can gain visibility on a nationwide scale.

INDEPENDENT BOUTIQUES

From sensuality stores to sleepwear retailers, we strive to build the relationships that make any AU or NZ consumer likely to find our brands in her local lingerie store.

DROPSHIP PARTNERSHIPS

Looking to expand beyond the borders of Australia and New Zealand? We’re also equipped to launch your brand into Malaysia, Singapore, Hong Kong and Taiwan through our international dropshipping service. Contact us to find out more!

Our Blog

Exquisite Form: The Perfect Posture Bra, Now in Australia

Looking for posture bras on sale in Australia? Then there’s a brand you absolutely need to know: Exquisite Form. Created in 1945, their designers have spent the over seven decades since perfecting their range of underwear options for fuller figures, including creating one of the best collections of ‘solution’ bras you’re likely to come across anywhere. […]

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Which Shock Absorber Sports Bra is Best for You?

Looking to buy sports bras online in Australia, and need help narrowing down the selection? Well, firstly, we’re huge fans…

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The Best Miraclesuit Shapewear Pieces for Every Outfit

Hey Australia, Miraclesuit Shapewear is here to transform the way you think about slimming garment! Founded over 25 years ago in the…

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